Financial pressures driving disparity among downsizers

10% of homeowners in the North plan to downsize, with the figure rising to 25% in London

Related topics:  Finance,  Homeowners,  Downsizing
Property | Reporter
15th April 2025
Charlotte Grimshaw - Suffolk Building Society - 026
"Encouraging homeowners to think about downsizing earlier rather than later means they’re well prepared to move at a time that suits them, or enjoy the cash they may free up from it"
- Charlotte Grimshaw - Suffolk Building Society

10% of homeowners in the North plan to downsize, with the figure rising to 25% in London

Research from Suffolk Building Society reveals that 15% of UK homeowners, some 6.3m adults, are considering or planning to downsize during the current five-year parliamentary session.

There is a North / South divide in those expected to downsize in the near future, with 10% of those in the North contemplating this, compared to 14% of those in the South. In London, this figure is 25%, likely due to housing prices and cost of living increases.

Downsizing to a smaller, more manageable, or more affordable home is not a new concept. It can reduce maintenance, release equity to support family, and increase disposable income. However, it requires careful consideration due to its complexities.

Suffolk Building Society believes that current house prices and mortgage rates, as well as increased living costs, are contributing to this trend. With UK homes costing an average of 8.5 times the average earnings, many may be considering downsizing not only to free up money for themselves, but also to help younger family members get on the property ladder.

“Not every downsizer needs a mortgage, but an increasing number do, due to the rising cost of living and current property prices," explained Charlotte Grimshaw (pictured), Head of Intermediaries, Suffolk Building Society.

"For some, it’s a repayment vehicle for an existing interest-only mortgage that’s come to the end of its term. Therefore, it’s an important conversation for brokers to be having with their clients."

“Encouraging homeowners to think about downsizing earlier rather than later means they’re well prepared to move at a time that suits them – or enjoy the cash they may free up from it. Being aware of all options of homeownership, including downsizing, means that people can make informed decisions in a timely manner and consider just what the right option for them looks like.

She added, “Downsizing could also help to free up some of the UK’s housing stock and create momentum in the market for buyers, with larger houses becoming available for growing families. Over time, this may make it easier for more people to get onto the property ladder, as housing stock becomes available at the lower end. It could also benefit those further up who may be feeling the financial squeeze from the cost of living or looking to support their grown-up children.

“In setting out targets for new home construction, the government clearly acknowledges the UK's housing crisis. Certainly, more homes are needed to meet demand. But we’d also welcome some shorter-term policies, such as encouraging downsizing, to get the housing market moving across existing housing stock, while the building sector gears up to meet the challenge."

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