Poolside property premiums push prices up 26%

The UK is currently in a (very welcome) period of hot weather. Brilliant isn't it. And with another hot bank holiday coming up, many of us will of course be complaining that it's now too hot and looking to cool off. Such is the British way.

Related topics:  Property
Warren Lewis
23rd May 2018
outdoor pool


However, large numbers of homeowners who are lucky enough to live in close proximity to one of the UK's outdoor pools are paying up to 26% more on average for a property, with the highest premium reaching 76% more compared to the wider area.

The latest research by Emoov has looked at property values around 10 of the nation’s open-air swimming pools and then compared it to the wider area to see what influence a local watering hole has on property price potential.

Topping the list for the priciest property is Blackpill Lido in Swansea, where property prices surrounding the pool are 76% more expensive than the average price in the city. Swansea’s poolside property has a £289,470 price tag, while the city as a whole only has an average property price of £164,387.
Lido Bristol is 65% higher at £515,069 than Bristol’s average property price of £311,384. It’s followed by the small village of Shap in Penrith where Swimming Pool property prices are 53% higher than Shap’s average property price of 158,206.

Looking to the capital, Parliament Hill Fields Lido in NW5 averages £892,875 in price with a 40% premium from the city’s average property price of £636,363.

Hathersage Swimming Pool in the Peak District has property averaging £366,666, 37% higher than Hathersage as a whole (£267,491). Only slightly lower is Sandford Parks Lido near Cheltenham, where property costs on average £460,379, up 36% from Cheltenham’s average of £339,261.
Brockwell Lido in Herne Hill comes with a 19% premium, followed by Chagford Swimming Pool in the South West (14%). Back in the capital property surrounding London Fields Lido is 10% higher and Pells Pool outside of Brighton is 5% higher.

On the other side of the coin, buyers looking to get a poolside property at a bargain should look to Pontypridd in Wales, where property surrounding the public pool costs 20% less than the area’s average. Property values surrounding Lido Ponty go for £116,830, while Pontypridd’s average property price is £140,141.

Russell Quirk, Emoov’s founder and CEO, had this to say: “With several hot days under our belt already this summer, there is no doubt that life would be more enjoyable floating around in a local pool, although the unpredictability of the British Summer means it is unlikely to become a standout amenity among UK buyers.

That said, it goes to show how wider external factors can influence property prices, and while we may not use things like a public pool, park or gym as much as we think we will, they can certainly help differentiate a property in the current, slower market conditions.”

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